For independent builders

Meet your crew. Build what comes next.

Kraken is our early-access workspace for the business around your app. Give your crew context, work on a draft together and keep the results in one place.

Inside Kraken

From an idea to work you can review.

Start with your company.

Research your public website and confirm the facts your crew should use.

Work with your crew.

Bring Chief a goal, then work on a launch post, caption or plan with your crew.

Review it. Keep it.

Read the draft, ask for a revision and return to your saved work.

Early access

Start with useful text work.

The current beta focuses on research, confirmed company knowledge and text drafts. You review the work and decide what to use.

Connected publishing, generated media and paid services are not available in this beta.

Explore Kraken

The marketplace

Have an app people should find?

You can also tell us about an app for the Weasel Den marketplace. We review each submission and agree on the setup and terms before a listing can go live.

Using Kraken and having an app listed are separate steps. Your app stays yours.

Partner with the Den

Your next step starts with a little context.

See the workspace and decide where your crew can help.

Meet Kraken